Food Network is launching a paid subscription service that will offer live, interactive cooking classes with star chefs like Bobby Flay, Rachael Ray and Giada De Laurentis.
The new streaming-video app, called Food Network Kitchen, also will enable viewers to order ingredients for recipes and cooking utensils through a partnership with Amazon.
Launching in late October, the service will cost $47.99 a year, and will include over 80,000 recipes, 800 on-demand classes, as well as 25 live classes a week, which will be filmed in Food Network’s test kitchen in Chelsea Market in New York.
Food Network Kitchen’s live classes will be modeled on those offered by Peloton Interactive Inc., which streams spinning-class videos to users of its upscale exercise bikes.