Lady Gaga to Launch Her Own Makeup Brand, Exclusively at Amazon

Lady Gaga's cosmetic debut will hit Amazon in September

Designed to appeal to a wide range of people and inspired by her days as an aspiring singer shopping for makeup at N.Y.C. drugstores before a show, Haus Laboratories will include items like multi-use sticks for the eyes, lips and cheeks, all sold in kits priced at $49.

The decision to jump into the makeup world versus skin or hair care was a simple decision for Gaga.

“Color is completely transformative — it’s powerful, it’s beautiful, and it’s how I found my voice with makeup,” she said. “I discovered myself, but also other people discovered me, for me, through the way that I was expressing myself.”

— it’s powerful, it’s beautiful, and it’s how I found my voice with makeup,” she said. “I discovered myself, but also other people discovered me, for me, through the way that I was expressing myself.”


View Full Site